This light bar is powered by Razer Chroma RGB technology, allowing for synchronized colors with other Razer Chroma RGB accessories, games, and music. It features customizable color flow options, allowing for multiple colors to be displayed simultaneously. It is available for download from Google Play and the Apple App Store, allowing users to create customizable multi-white, multicolor, and color flow options. Price drops from $13 to $9.99. Free shipping over $35+ or adds $6.99.