This cologne possesses a medium potency, making it suitable for casual occasions, daytime wear, warm weather, as well as beach or vacation settings. The scent projects well, creating a modest scent bubble, and has a good sillage. In terms of longevity, it lasts between 3 to 6 hours. The price drops from $72 to $19.97. Shipping is free for Prime members or on orders over $35.